Fujitsu UK Education Community

 

How we helped Fujitsu establish a thriving partner community on LinkedIn

 

CASE STUDY

Members Recruited

Unique Member Interations

Engagement Rate

CLIENT OVERVIEW

Fujitsu is a global information and communication technology (ICT) company, offering a full range of technology products, solutions and services.

Fujitsu has a Select Partner program, which was set up to help their partners with any business and/or technological problems they might face. Fujitsu pride themselves on being “channel-centric” and investing in partner relations is a big part of that.

THE CHALLENGE

As experts on LinkedIn communities, we were approached to create an online representation of Fujitsu UK’s partner ecosystems. We know how to get people talking and how to strengthen our clients’ position among their various stakeholders, partners included.

GROWTH SUCCESS

The community has proven to be a success, with 1167 new members recruited over the 6 month period. Not only that, but we were able to generate an engagement rate of 23% with 272 unique member interactions.

How we helped Fujitsu establish a thriving partner community on LinkedIn.

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Matthew Green

My passion for people and data make for a savvy marketer. I’m never satisfied with the opinion, I let the data tell the real story behind our marketing.