An engaged community is a profitable one
The way people interact in the 21st century is decidedly digital. More and more, people are congrating online to share ideas, get advice and make purchases. The smartest move for a B2B company to make is to create a space for customers or partners to engage with each other and learn about your brand.
Why every B2B company needs a community
• Keep prospects, customer and partners engaged and informed
•. Facilitate always-on nurturing of target accounts
•. Gain insight into content performance
•. Establish a channel to promote webinars and events
Successful Community
Building Blocks
Positioning Theme
We position your community around your members’ deep professional interests. Build trust with the hard-hitting relevance of your content.
Member Growth
We consistently grow the community membership with a highly relevant audience.
Content Engagement
We develop content and a community environment that inspire engagement, participation and user-generated content.
Proactive Community Management
A proactive Community Manager keeps conversations on topic protects the community from self promotion and spam and builds key relationships with members.
“Our community has saved us thousands in buying databases and has led to a 100x ROI.”
Mike Anstey, CEO, Pilot Lite Venture
“I am astounded by the engagement, the Community continues to generate trackable leads, The Social Effect are true partners"
Nicole Bono, Marketing Director, Fuel Education
