The B2B marketing agency that sales teams love.
We help B2B marketers find the right customers by using unrivalled audience intelligence. We’re driven by a relentless testing agenda to help us design irresistible buyer journeys that fill your sales pipeline.
Our Story
Since the idea first took hold of Regan’s brain in 2015, The Social Effect has had a singular mission: make B2B marketing better. Over the years, we’ve carefully chosen team members who share this mission. Our team is diverse and spans the world, giving us access to out of the box ideas that push the boundaries of how B2B marketing can reach and resonate with target audiences for less.
Regan
FOUNDER & CEO
Matthew
HEAD OF MARKETING
Elisah
DIGITAL PROJECT MANAGER
Grafton
COMMUNITY MANAGER
Khanyisa
GRAPHIC DESIGNER
Young
COMMUNITY GROWTH
Barend
MANAGING DIRECTOR
Sinead
BUSINESS DEVELOPER
Husain
DIGITAL PROJECT MANAGER
Michael
COMMUNITY MANAGER
Lauren
DIGITAL COPYWRITER
Desiree
DIGITAL MARKETING INTERN
Stefan
FINANCIAL DIRECTOR
Dale
BUSINESS DEVELOPER
Matthew
DIGITAL PROJECT MANAGER
Bianca
COMMUNITY MANAGER
Wayne
PAID MEDIA & ANALYTICS
Savannah
DIGITAL MARKETING INTERN
Eric
MANAGING PARTNER
Joseph
ACCOUNT MANAGER
Helga
DIGITAL PROJECT MANAGER
Zaid
GRAPHIC AND WEB DESIGNER
Cairn
PAID MEDIA MANAGER
Mikaeel
DIGITAL MARKETING INTERN
Eben
MANAGING PARTNER
Ariana
ACCOUNT EXECUTIVE
Taku
DIGITAL PROJECT MANAGER
Fadzai
WEB DEVELOPER
Ronald
DIGITAL MARKETER
Ashley
DIGITAL MARKETING INTERN
Who we like to work with
Over the years, we’ve been drawn towards technology marketers selling complex products, services or solutions with long sales cycles and sophisticated buyers. But most of all, we like to work with marketers who believe there’s a better way to use their budgets.
Why live with a high bounce rate, low click-through rate and underwhelming conversion rate if you don’t have to? We strive to make our client’s marketing as effective as eCommerce giants like Amazon.com – just think what that CRO magic can do for your B2B marketing pipeline.
Few of the companies that fit this description:
What we stand for
Every member of our team has made a pledge to integrate our values into every aspect of their work life, from how we communicate with our clients and partners, to how we manage campaigns, to how we interact with each other on a daily basis.
Clarity
Clarity in everything we do.
Improvement
Learn every day
Empathy
Understanding of needs
Collaboration
Together everyone achieves more.
Accountability
We’re in it together
Optimise
Even if it ain’t broke we’ll try to fix it.