An engaged community is a profitable one
The way people interact in the 21st century is decidedly digital. More and more, people are congrating online to share ideas, get advice and make purchases. The smartest move for a B2B company to make is to create a space for customers or partners to engage with each other and learn about your brand.
Why every B2B company needs a community
• Keep prospects, customer and partners engaged and informed
•. Facilitate always-on nurturing of target accounts
•. Gain insight into content performance
•. Establish a channel to promote webinars and events
Successful Community
Building Blocks
Positioning Theme
Member Growth
Content Engagement
Proactive Community Management
Mike Anstey
CEO
Pilot Lite Venture
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Nicole Bono
Marketing Director
Fuel Education
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